App-Specific Floor Dimensions 18 Mobile Floors App Prebid Mobile Mediation SDK Prebid Server Floor Module Demand Partners 1 bid request 2 match rules 3 imp.bidfloor 4 OpenRTB 5 bids 6 winner eCPM gate P_
App-Specific Floor Dimensions Mobile Floors 18 Floor module 2 3 runs inside PBS — no client-side getFloor like web 6 . Rules key on bundle , country, deviceType — not rwdd or instl. Config ID maps to adUnitCode; each stored_request = separate floor context. FIELD NOTES → Mediation adds a 2nd eCPM floor outside PBS — bids pass but drop → Priority: dynamic vendor > stored-request floors > raw imp.bidfloor → deviceType resolves from user-agent regex, not OpenRTB device.devicetype P_ atd.postindustria.com/18

How It Works

Floor module [2][3] runs inside PBS — no client-side `getFloor` like web {6}. Rules key on `bundle`, `country`, `deviceType` — not `rwdd` or `instl`. Config ID maps to `adUnitCode`; each `stored_request` = separate floor context.

Field Notes

  • Mediation adds a 2nd eCPM floor outside PBS — bids pass but drop
  • Priority: dynamic vendor `>` stored-request floors `>` raw `imp.bidfloor`
  • `deviceType` resolves from `user-agent` regex, not OpenRTB device.devicetype

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